Sloane President, John Hartz, sits down with Juliana Pompilus from his Alma Mater, the College of the Holy Cross, for the latest episode of the Industry Insights Podcast to share insights on his role, current trends within the industry, and tips for students on how to be successful in the field of public relations.

John also explains what he believes is crucial for success in the world of public relations and communications: “Being able to read and write is always super important. Despite the increase in the use of generative AI software, we will always need good writers – people who can be persuasive and prove a point in an organized and clear way to best assist our clients with their needs. You can’t underestimate the value of this.”

Watch the full interview below.