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The Sloane Blog

So, You’re Testifying on Capitol Hill

So, You’re Testifying on Capitol Hill

Something bad has happened: The organization you’re tasked with leading and defending has found itself in the crosshairs of Capitol Hill. Removing, for a moment, what’s occurred that has brought you to this crossroads, it’s important to look at the facts: You have...

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Should brands be on TikTok or X? Ask Gen Z

Should brands be on TikTok or X? Ask Gen Z

Younger employees must use their digital native instincts to help clients navigate the tumultuous world of social media, says Sloane & Company’s Jake Cohen. Just a few years ago, social media was a matter of course for any client. I saw few reasons not to engage...

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Managing Crises Like World Cup Goalkeepers

Managing Crises Like World Cup Goalkeepers

Every two years, the world collectively stops what it’s doing to watch some of the best athletes represent their country in the Women’s and Men’s World Cup soccer tournaments. As a former—and impressively average—college soccer player, I love witnessing this sport’s...

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Out of Crisis Comes Opportunity

Out of Crisis Comes Opportunity

As we turn the page on 2020 and open a fresh chapter in 2021 with President Biden, a new Administration and a new Congress, it’s important that companies take a close look at what has worked—and not worked—when it comes to the crises and issues of the past year. And...

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NEWS & ANNOUNCEMENTS

SKDKNICKERBOCKER ACQUIRES SLOANE & COMPANY

Transaction Combines Sloane’s Corporate and Financial Communications Expertise with SKDK’s Nationally Leading Public Affairs Platform Sloane & Company to Retain Leadership Structure and Operate as Independent Subsidiary of SKDK   NEW YORK – FEBRUARY 20, 2020...

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